Welcome to Wholesaler Spotlight! We are excited to feature some of our wholesale partners, both new and OG. EFM is partnered with all types of businesses across the country and beyond and proud to continue growing our wholesale family. Want to become part of the wholesale family? Easy.Click here to chat with Noah and get the info.
We talked to Vince, owner of Soul Purpose Wellness in Ohio.
Tell us a little about yourself and your business. What kind of facility do you have? Who do you serve?
My partner and I (Dr. Rachelle Gunselman) own a wellness center, Soul Purpose Wellness, LLC in Wadsworth Ohio. We specialize in chiropractic, acupuncture, nutrition/supplementation, emotional clearing therapy, cranial sacral therapy and Applied Kinesiology muscle testing techniques. We serve a wide variety of people anyone from infants, families, athletes, and elderly people looking to optimize their health and help them find their Soul’s purpose!
Why did you choose to become a wholesaler with EFM?
We chose EFM because I have always had dairy sensitivities and whey protein was something I stayed away from for years. I go to CrossFit Orrville and I was introduced to EFM there. The high quality of EFM whey protein isolate was the first whey protein I was able to eat without any issues. So has my wife and others in my family with the same issue. The simple ingredients and the flavor of your protein is second to none! The marketing you guys have is also awesome! I knew I had to offer this to patients in our practice because of the importance of protein and the lack of it in most people’s diets.
How has selling EFM in your facility helped/changed your business?
Selling EFM has given my partner and I another protein option to offer patients other than plant or bone broth protein. Combined with the marketing, simple ingredients and great flavor our patients have grown to love this protein. Not to mention all of the other products you offer, greens, electrolytes etc.
What has helped you be successful as an EFM wholesaler?
I feel like a broken record but the flavor, ingredients and high quality marketing makes this so easy to sell. Patients see the excitement on my face when I am telling them about the protein/products. We also offer little samples to our patients so they are able to try flavors before they purchase an entire tub of protein. Usually they are coming back in to purchase after they taste the high quality.
What do your clients love about having EFM available to them?
Clients love the fact that it is high quality, simple ingredients and it tastes great.
Our best selling products are cookie dough protein bars, they sit out right where people are checking out to pay so they see it and they buy it haha. Other top sellers are Chocolate Brownie Bar #2 Common Ground Plant Protein Powder #3 Friends w/Benefits protein powder #4 Whey Back Protein Powder #5
My advice would be to try/taste your products and find what “YOU” like so then you are able to sell those to people. Tell them how it tastes, what to mix it with or recipes of shakes or smoothies. Know the benefits of protein and how important it is to your body and how it is the building block of your cells muscles etc. Educate people on the nitty gritty details and how it will help them. Offer samples may help as well since people are hesitant to buy an entire tub of protein. Also get the products out where people can see the marketing! It sells itself!